Prada X Adidas Collaboration

Prada X Adidas Banner

Earlier this month, Prada teased us all with a post on Instagram, confirming suspicions of the partnership of brands. Celebrating the 50th anniversary of the Superstar sneaker, Prada and ADIDAS demonstrate the fusion between luxury fashion and sport by creating timeless pieces in the style of both brands.

The big idea of the launch is to ‘honour the timeless silhouettes and raw simplicity that gave both brands their name’.

The Trainers are made from full-grain leather, including the shell toe of the shoe; rounded out by a herringbone-pattern rubber cupsole. The branding of the triple-stripe and a Trefoil logo on the heel, alongside the Prada logotype.

There has been some controversy over this collaboration just using labels, but it is a divided conversation with those who buy and sell trainers.

‘IN 2019, PRADA FOR ADIDAS BROUGHT OVER A CENTURY OF LUXURY CRAFTSMANSHIP AND FIFTY YEARS OF STREETWEAR HISTORY TOGETHER. THE SHARED JOURNEY BEGAN WITH THE RELEASE OF PRADA FOR ADIDAS LIMITED EDITION: THE PRADA SUPERSTAR AND THE PRADA BOWLING BAG FOR ADIDAS.’ – Spokesperson for the Collaboration

The pieces were released on December 4th, across nineteen Prada stores, including New York, Milan and Tokyo. Only seven-hundred sets will be produced, and all products are made in Italy by Prada, yet they are available for purchase on the Adidas AND Prada websites. The Bowling Bag and Superstar Trainers will be sold together for a total of 2,345 GBP.

The Limited Edition release also includes the Prada bowling bag for Adidas, constructed using calf leather with a sports nylon strap. The body of the bag adorns the twinned logos of Prada and Adidas Originals. Only available in ‘Optic White’, exclusively sold in Prada and ADIDAS stores, all products are made in Italy.

‘WITH TWO MONUMENTAL ARCHIVES AS OUR INSPIRATION, WE WAIT FOR A NEW PHASE OF THE COLLABORATION. PRADA FOR ADIDAS IS A LABORATORY FOR IDEAS—EACH PARTNER BRINGING A UNIQUE PERSPECTIVE TO A CONVERSATION FOUNDED ON MUTUAL EXPLORATION AND THE SEARCH FOR NEW BOUNDARIES.’ – Spokesperson for the Collaboration

Written and Created by Rachael Taylor